Return on Ad Spend (ROAS) Calculator — Free Online Calculator & Guide
Calculate your ROAS and break-even ROAS based on gross margin. Determine if your advertising campaigns are truly profitable.
✓ Formula verified: May 2026
ROAS Calculator
Results below
Enter Values
Return on Ad Spend (ROAS)
4.00x
Cost per Acquisition
$12.50
Revenue Minus Ad Spend
▲ $15,000.00
Minimum Break-Even ROAS (60% margin)
▲ 1.67x — Profitable
What if your total ad spend changes? $4500 → 4.44x · $5000 → 4.00x · $5500 → 3.64x
Scenario Comparison
Conservative (5%)
$16,470.09
$6,470.09 interest
Your scenario (7%)
$20,096.61
$10,096.61 interest
Aggressive (10%)
$27,070.41
$17,070.41 interest
High-risk (14%)
$40,224.71
$30,224.71 interest
Best return
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ROAS
Return on Ad Spend
4.00x
Break-Even
1.67x
Actual ROAS
4.00x
Cost per Acquisition$12.50
Revenue Minus Ad Spend$15,000.00
Minimum Break-Even ROAS (60% margin)
1.67x — Profitable
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